The Action Sports Guide 2.0: THE MODERN PLAYBOOK FOR SPONSORSHIP & CASH FLOW is the ultimate playbook for Motorsports, Powersports, and Extreme Sports enthusiasts looking to turn their passion into a sustainable lifestyle business.

Whether you're a weekend warrior, content creator, amateur racer, or privateer professional, this guide provides the proven strategies to land sponsorships, grow your audience, and create long-term opportunities—without needing to be a pro athlete or social media celebrity.

The book breaks down how sponsorships really work, debunking common myths and teaching riders how to position themselves as valuable marketing assets. It goes beyond just securing free gear, showing how to leverage social media, build an engaged audience, and activate sponsorships that generate real value for brands.

Inside, readers will learn:

The different types of sponsorships and how to secure deals beyond just product discounts.
The power of audience-building and how to grow a following that brands want to partner with.
Proven outreach strategies to connect with sponsors the right way—without sounding desperate.
How to structure sponsorship activations that drive results and increase long-term brand partnerships.
The business side of action sports, including tax strategies, business structuring, and financial efficiencies that let riders keep more money in their pockets.

Written by Aaron Fraser, a former championship racer turned marketing expert, the book combines real-world experience with practical, no-BS strategies that anyone can apply. Whether you’re looking to offset the costs of riding, secure long-term sponsorships, or build a full-time business around your sport, The Action Sports Guide 2.0 gives you the roadmap to take control of your passion and create a lifestyle that lets you ride more and stress less.

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The Action Sports Guide 2.0: THE MODERN PLAYBOOK FOR SPONSORSHIP & CASH FLOW is the ultimate playbook for Motorsports, Powersports, and Extreme Sports enthusiasts looking to turn their passion into a sustainable lifestyle business.

Whether you're a weekend warrior, content creator, amateur racer, or privateer professional, this guide provides the proven strategies to land sponsorships, grow your audience, and create long-term opportunities—without needing to be a pro athlete or social media celebrity.

The book breaks down how sponsorships really work, debunking common myths and teaching riders how to position themselves as valuable marketing assets. It goes beyond just securing free gear, showing how to leverage social media, build an engaged audience, and activate sponsorships that generate real value for brands.

Inside, readers will learn:

The different types of sponsorships and how to secure deals beyond just product discounts.
The power of audience-building and how to grow a following that brands want to partner with.
Proven outreach strategies to connect with sponsors the right way—without sounding desperate.
How to structure sponsorship activations that drive results and increase long-term brand partnerships.
The business side of action sports, including tax strategies, business structuring, and financial efficiencies that let riders keep more money in their pockets.

Written by Aaron Fraser, a former championship racer turned marketing expert, the book combines real-world experience with practical, no-BS strategies that anyone can apply. Whether you’re looking to offset the costs of riding, secure long-term sponsorships, or build a full-time business around your sport, The Action Sports Guide 2.0 gives you the roadmap to take control of your passion and create a lifestyle that lets you ride more and stress less.

Read more

Transform Manufacturing with Smart Production Systems

Smart Production Systems (SPS) offers a revolutionary approach to manufacturing, enabling production systems to perform self-diagnosis and autonomous design of continuous improvement projects with analytically predicted results.

At the heart of SPS is the Programmable Manufacturing Advisor (PMA), an AI tool that transforms production systems into intelligent, self-optimizing operations. Developed by Smart Production Systems LLC and backed by over three decades of research at the University of Michigan, PMA empowers manufacturing systems to identify inefficiencies, recommend targeted improvement actions, and achieve substantial throughput increases, often by 10%-30%, all without requiring additional capital investments. This patented technology (U.S. Patent 11,861,739) has been rigorously tested and proven effective by industry leaders, including GM, Ford, Toyota, and others. No similar technology is available on the market today.

Key Objectives of this Book:

This book provides readers with the insights and tools to harness the full potential of SPS. Key objectives include:

Introducing the core principles of SPS and their applications.
Providing the knowledge of the fundamentals of Production Systems Engineering (PSE), the scientific discipline that underpins SPS.
Offering guidance on using PMA for design and implementation of rigorous, data-driven process improvements.
Equipping readers with the skills to manage production systems in PMA-based SPS environment.

By studying this book, readers will have the expertise needed to transform their production systems into intelligent, adaptive operations capable of delivering consistent and predictable results.

Who Should Read This Book:

This book is intended to serve a broad audience within the manufacturing ecosystem:

Manufacturing Professionals: Managers and engineers looking to enhance productivity, reduce inefficiencies, and implement AI-enabled solutions without the need for extensive technical training.
Technology Innovators: Software developers focused on creating smart manufacturing systems and AI-based tools for decision-making automation.
Academics and Students: Faculty and students in engineering, business, or related disciplines seeking a thorough understanding of modern manufacturing technologies.

Whether used for self-study, industrial short courses, or as part of a formal curriculum in undergraduate or graduate programs, this book provides a valuable resource for anyone interested in smart manufacturing.

Additional Resources:

To enhance learning and facilitate real-world application, supplementary resources are available at smartproductionsystems.com. These include demos of PSE Toolbox and PMA, as well as additional learning materials designed to support the implementation of SPS concepts and tools.

Why Choose Smart Production Systems:

With no specialized prerequisites beyond a willingness to innovate, this book is accessible to a wide range of professionals and students. Whether you are seeking to modernize operations, explore cutting-edge AI-based tools, or position yourself as a leader in manufacturing innovation, Smart Production Systems delivers the knowledge and tools needed to succeed in an increasingly competitive industry.

Invest in the future of manufacturing by leveraging the expertise and technology presented in Smart Production Systems – your definitive guide to unlocking the potential of intelligent production and achieving sustained operational excellence. This is the only book on smart production systems published to-date.

Read more

Transform Manufacturing with Smart Production Systems

Smart Production Systems (SPS) offers a revolutionary approach to manufacturing, enabling production systems to perform self-diagnosis and autonomous design of continuous improvement projects with analytically predicted results.

At the heart of SPS is the Programmable Manufacturing Advisor (PMA), an AI tool that transforms production systems into intelligent, self-optimizing operations. Developed by Smart Production Systems LLC and backed by over three decades of research at the University of Michigan, PMA empowers manufacturing systems to identify inefficiencies, recommend targeted improvement actions, and achieve substantial throughput increases, often by 10%-30%, all without requiring additional capital investments. This patented technology (U.S. Patent 11,861,739) has been rigorously tested and proven effective by industry leaders, including GM, Ford, Toyota, and others. No similar technology is available on the market today.

Key Objectives of this Book:

This book provides readers with the insights and tools to harness the full potential of SPS. Key objectives include:

Introducing the core principles of SPS and their applications.
Providing the knowledge of the fundamentals of Production Systems Engineering (PSE), the scientific discipline that underpins SPS.
Offering guidance on using PMA for design and implementation of rigorous, data-driven process improvements.
Equipping readers with the skills to manage production systems in PMA-based SPS environment.

By studying this book, readers will have the expertise needed to transform their production systems into intelligent, adaptive operations capable of delivering consistent and predictable results.

Who Should Read This Book:

This book is intended to serve a broad audience within the manufacturing ecosystem:

Manufacturing Professionals: Managers and engineers looking to enhance productivity, reduce inefficiencies, and implement AI-enabled solutions without the need for extensive technical training.
Technology Innovators: Software developers focused on creating smart manufacturing systems and AI-based tools for decision-making automation.
Academics and Students: Faculty and students in engineering, business, or related disciplines seeking a thorough understanding of modern manufacturing technologies.

Whether used for self-study, industrial short courses, or as part of a formal curriculum in undergraduate or graduate programs, this book provides a valuable resource for anyone interested in smart manufacturing.

Additional Resources:

To enhance learning and facilitate real-world application, supplementary resources are available at smartproductionsystems.com. These include demos of PSE Toolbox and PMA, as well as additional learning materials designed to support the implementation of SPS concepts and tools.

Why Choose Smart Production Systems:

With no specialized prerequisites beyond a willingness to innovate, this book is accessible to a wide range of professionals and students. Whether you are seeking to modernize operations, explore cutting-edge AI-based tools, or position yourself as a leader in manufacturing innovation, Smart Production Systems delivers the knowledge and tools needed to succeed in an increasingly competitive industry.

Invest in the future of manufacturing by leveraging the expertise and technology presented in Smart Production Systems – your definitive guide to unlocking the potential of intelligent production and achieving sustained operational excellence. This is the only book on smart production systems published to-date.

Read more

Redefine Success, Revolutionize Your Legal Career, and Reclaim Your Life

Is this you?

You’re burned out by the combative nature of many practice areas?
You’re exhausted by the grueling hours expected by your firm?
Your soul aches a little every time you miss a family dinner, or you can’t read the bedtime story because you need to put in another couple of hours at home?

You are not alone. In Lifestyle Lawyer Revolution, Laura E. Cowan, Esq. – a NYC estate planning attorney who built a 7-figure practice in just 3 years, and the founder of 2-Hour Lifestyle Lawyer – empowers lawyers who want a thriving practice that doesn’t suck them dry while building it.

Facing the reality of the mental health crisis in the legal profession, Laura blends insightful personal stories with actionable strategies, offering a road map for attorneys to halt burnout, and take back their lives and their careers.

Inside, you’ll discover the 2-Hour Lifestyle Lawyer™ model:

The truth behind "little t" trauma and how it silently impacts your mental health
The importance of defining your “Why” and aligning your career with your core values
Why success isn’t about following someone else’s path—it’s about building your own
How to create a value-based pricing system that frees you from the billable hour
Practical tips on using technology to streamline your practice and regain control over your schedule
The secret to AI-proofing your practice
How to build a supportive team and cultivate a network that fuels your professional growth

Why This Book Matters:

Lifestyle Lawyer Revolution is exactly what it promises: a revolutionary approach to running a practice efficiently and effectively. Laura shows you how to run your law firm like a business, prioritizing increasing revenue and building the right team, all to get you the fulfillment you’ve been missing at work Unlike traditional "how-to" legal guides, Lifestyle Lawyer Revolution offers a holistic approach that prioritizes mental clarity, work-life balance, and personal fulfillment. Laura’s innovative framework shows you how to thrive—whether you’re starting a solo practice, refining your existing firm, or exploring estate planning as a new niche.

Why Trust Laura?:
She knows business, beginning her career in public accounting for Ernst and Young and Goldman Sachs, then founded The Law Office of Laura Cowan, building it to a 7-figure firm in just 3 years.
She knows the law, graduating from the University of Minnesota Law School in 2013. She knows how to pivot as a lawyer-entrepreneur; in March of 2020, she turned her award-winning practice entirely virtual, where it thrived. And, she’s still a practicing attorney!
She’s got a life! She enjoys spending time with family, running in Central Park, and going to the New York City Ballet.
She wants to help you; in 2022 she created 2-Hour Lifestyle Lawyer™ to teach other lawyers how to build a five-star estate planning practice they can run from anywhere.

Take Control of Your Career—and Your Life

You can live a life you love without leaving the law. Whether you’re a recent grad thinking about starting your own firm or a veteran of the Big Law wars, this book will help you not only redefine success, but also set you on the path to achieving it.

Scroll up and click "Add to Cart" to start your journey today!
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